Social Change Countries
Women and Girls Lead Global is using media to raise awareness and promote action on issues such as child marriage, teen pregnancy, and gender-based violence (GBV) in Kenya, India, Bangladesh, Jordan, and Peru. Working with local engagement partners to share films about the world’s most pressing gender issues with schoolchildren, rural women farmers, traditional leaders, and youth activists, WGLG encourages communities to brainstorm their own solutions to the challenges they face, and creates new media that speaks directly to their concerns.
Through a media campaign that highlights powerful female leaders, and partnerships that link these stories with community organizations’ efforts to train the next generation of women leaders, WGLG-Kenya will inspire conversations and forge connections that encourage women to vie for leadership positions.
Learn about broadcast partner Kenya Broadcasting Corporation.
At this critical moment in Indian history, there is tremendous momentum surrounding the prevention of gender-based violence. WGLG-India will build on that momentum by addressing the root causes of GBV with a campaign that redefines masculinity, challenging young people to reflect on harmful aspects of traditional gender roles.
Learn about broadcast partner Doordarshan.
In communities with the highest rates of child marriage in Bangladesh, WGLG is training a corps of youth advocates to share stories about the impact of child marriage on girls’ lives. The goal: to prevent girls from marrying young, and allow them to complete their education.
Learn about broadcast partner Bangladesh Television.
In Peru’s poorest communities, many girls struggle to complete their education, dropping out of school due to early pregnancy or economic constraints. WGLG-Peru’s “Ahora es Cuando” (“Now is When”) campaign inspires families to find creative ways to support their girls and give them greater opportunities to learn and grow.
Learn about broadcast partner TV Peru.
The “I Have a Story” campaign encourages Jordanian communities to broaden their understanding of gender-based violence, to strengthen support systems for survivors, and to reduce the acceptance of GBV in homes and in public. The campaign uses film clubs to build trust among audience members as well as media partnerships to promote attitude change and education.
Learn about broadcast partner Ro’ya TV.
Public Awareness Countries
In Malawi, Colombia, and El Salvador, WGLG is partnering with UN Women and CARE to raise the visibility of girls’ and women’s issues by bringing film into urban classrooms and mountain villages alike.
Led by one of Africa’s only female heads of state, Malawi has made important strides in women’s civic engagement, maternal health, and small business development. WGLG is partnering with UN Women to bolster these tremendous developments, and to tackle issues like GBV, child marriage, and access to family planning services.
Learn about broadcast partner Malawi Broadcasting Corporation.
Two generations of women in Colombia are living with the scars of 50 years of armed conflict. WGLG is providing media tools to UN Women in its efforts to secure justice and reparation for women survivors of violence.
Learn about broadcast partner Radio Television Naciónal de Colombia.
With rising rates of GBV, an ongoing reproductive rights debate, and widespread economic insecurity, women in El Salvador still face many obstacles to achieving equality. WGLG outreach partners like UN Women and ISDEMU continue to push for women’s rights and opportunities.
Learn about broadcast partner Television Naciónal de El Salvador.
A key country for WGLG when the initiative was designed in 2013, Egypt has undergone tremendous change in the past year. WGLG activities have been suspended until working on the ground becomes more viable.
Colombia photo by Luis Pérez
Egypt photo by Al Jazeera English